IC Practice governance

Issues it can help you with

Having DFVP practices for overseeing line managers’ communication activities should help maximise the possibility of those managers always communicating in a way which fulfils TRACELACE criteria.

So the managers can function with far more justifiable confidence, and their teams are likely to be more cohesive, more motivated, nurtured, fulfilled and higher performing.

Course outcomes

This programme will show you how to:

  • Monitor the effectiveness of line managers’ communication activities
  • Identify the origins of any challenges they’re facing
  • Coach them effectively so their communicating becomes increasingly DFVP


What’s in it for IC Specialists

  • More influence
  • More fulfilment
  • Greater variety
  • Enhanced career prospects

What’s in it for line managers

  • More justifiable confidence in their communication abilities
  • Teams performing increasingly well
  • Enhanced reputations
  • Better career prospects

What’s in it for your organisation

  • Happier, more fulfilled employees
  • Fewer mistakes and misunderstandings
  • Less stress and frustration across the workforce
  • Better customer service
  • Enhanced reputation
  • Reduced business costs

Sample plaudits

“It is by far one of the best Internal Communication courses I’ve done. If you want to save your business time, money and resource, as well as delivering IC that brings concrete business benefits, then this is the course for you.”

Yvonne O’Hara
Head of Internal Communication – Department for Work and Pensions


“A structured, scientific and empowering approach to the process of producing internal comms. I can’t now imagine being able to produce effective comms without this model.”

Shelley McIvor
Change Manager – Nationwide Building Society



Four 2 hour sessions

Pre-requisite learning

Communication GAMEs A-D

Class sizes

Minimum class size

  • for SMEs: 2
  • for larger organisations: 4

Maximum class size: 10

Inclusive support package

The course package includes:

  • A fully-scripted PPT presentation
  • Full documentation of the IC Practice Governance:
  1. Job descriptions
  2. DFVP practices
  • A follow-up one-to-one coaching session


Prices vary depending on the number of delegates you have. Progressive discounts apply to teams of more than four.

Download the course outline